PEG Brand Narrative

Personality

● Supportive: We’re empathetic, understanding and helpful

● Friendly: We’re approachable, kind and easy to talk to

● Responsive: We listen and meet your needs quickly

Customer Narrative

Personal Support

Get personal, one-to-one help from our friendly team. Our bespoke, non automated service listens to your needs and demystifies the whole process, giving you the confidence to get the right finance for the vehicle you love.

Hooks:
● Isn’t it nice to talk to a human?

● One-to-one support with your finance needs

● Help with getting the right finance for you

● Get finance confidence

● We listen

● We say yes, not computer says no

● Confidence to get the right finance for vehicle you love

Knowledgeable

Tap into years of knowledge for free – our highly experienced team use their in-depth know-how to ensure you can get quick, affordable finance on a wider range of vehicles. Saving you time and money and giving you more choice when shopping for your dream holiday companion.

Hooks:
● We help you get the vehicle you love

● Finance you can afford

● Cut through the confusion

● Finance reassurance

Fast, Easy & Free

Take the hassle out of finding finance – our team of personal advisors handles everything for free; from contacting lenders to filling out forms. We make sure your application is approved as quickly as possible (on average in under 1hr), giving you more time to enjoy the great outdoors.

Hooks:
● More time in the great outdoors – less time filling in forms

● Campers, campervans and caravans aren’t fast – but finance should be

● Take it slow with your holiday – but fast with your finance

● More time to enjoy the great outdoors

Dealer Narrative

Support

Get complete support from our responsive team. From finance to help make the sales, to paperwork and regulation to save you time and marketing to drive you more customers – it’s like adding a whole team to help with your business.

Hooks:
● Get help with finance, paperwork, regulation & marketing

● Finance, paperwork, regulation, marketing – we’ve got everything covered

● Complete support; finance, paperwork, regulation & marketing

● A whole team to help with your business

More Sales

Tap into years of knowledge – our bespoke service and highly experienced team ensure your customers get affordable finance on a wider range of vehicles, so you’re far more likely to make the sale.

Hooks:
● Make the sale on a wider range of vehicles

● Maximise sales

● Our knowledge makes more sales

● Sell more, do less

Save Time

Save time and take the hassle out of business – our team handles everything for you; from regulation, to filling out forms, to getting your vehicles in front of new customers. We save you time so you can have more time to sell and make more revenue.

Hooks:
● We handle everything for you

● Get more time to sell & make more revenue

● We take the time, you make the revenue

Pitch Narrative Customers

At Pegasus Finance, our friendly and helpful team provides a highly personalised, one-to-one and completely free service; listening closely to your needs and using our extensive knowledge to ensure you get quick, affordable finance for the vehicle you’ve always dreamed of owning.

While many services rely on automation, we take a more personal approach – our team doesn’t just input your information into a form and wait for the dreaded

‘computer says no.’

Instead, you get your own personal advisor who listens to understand your exact needs – guiding you through the entire process and giving you the confidence to get the right finance for you.

We personally communicate with lenders to ensure they understand your exact circumstances, helping you quickly secure the most affordable finance for your chosen vehicle.

Our team takes pride in the service they deliver and always go the extra mile to make sure you get to enjoy the great outdoors and make memories in your new dream holiday companion.

Customer testimonial

Real people who really care about each individual. No recorded messages. The support Karen gave me was superb. She talked me through every step and was quick to respond to my questions and queries. More companies should be like this. Thank you Karen. – Corrina Baillie

Pitch Narrative Dealers

But our team does far more than just help you make sales. We support other key areas of your business too; from financial regulation and paperwork to marketing your vehicles through platforms like Facebook groups and our leading online marketplace for campervans, motorhomes, and caravans.

They take away the stress and hassle to free up more of your time to sell – helping you make more revenue and enjoy running your business more.

Dealer testimonial

We have been partnered with Pegasus finance for 4 years now and the service and efficiency is outstanding, all of the team are always on hand when you need them and take every deal seriously as if it was their own, we look forward to many more years of dealing! – Tees valley Caravans ltd

Tone of Voice Customers

Down to earth / informal / conversational (but still professional)
● We help you make memories

● We say yes, not ‘Computer says no’

● Your new dream holiday companion

● Take the hassle out of finding finance

● The vehicle you love

● New dream holiday companion

Personal
● We listen

● Our team cares

● We personally communicate

● Dedicated personal advisor

● One to one

Helpful
● Guiding you

● Giving you confidence

● Understand your exact circumstances

● Quickly secure

● Go the extra mile

● Dedicated personal advisor

Communication to Avoid
● Anything too ‘slang’ / low end in tone

● Anything which may come across as unprofessional

Tone of Voice Dealers

Professional (but friendly & conversational)
● Our personal advisors provide a highly personalised, one-to-one service for your customers